More performance from every media dollar
AdChat is a programmatic performance system built on billions of impressions. High-attention creative, curated supply, and a learning loop that gets smarter with every flight
A programmatic system built for repeatable performance
AdChat combines high-attention creative, curated supply, and a campaign optimization loop into a single system. The goal is simple: more performance from every media dollar. We’ve refined each part of it across billions of impressions and hundreds of real campaigns.
Pillar 01
High-Attention Creative
Ad formats that generate stronger engagement and cleaner performance signals than standard display.
Pillar 02
Curated Supply Path
A controlled inventory path that delivers more premium reach, higher viewability, and better media efficiency.
Pillar 03
Insight + Optimization Loop
Campaign-level insights that connect creative performance to supply outcomes, and make the next flight smarter.
Agencies and brands that know programmatic best run AdChat
Ad formats designed to earn attention
Most programmatic formats compete for a fraction of a second. AdChat’s formats are designed to hold attention long enough to mean something, and generate engagement signals you can actually learn from.
Conversational Ads
A chat-style ad unit that guides users through product information, features, and CTAs at their own pace. Built for exploration and consideration.
VideoPlus Ads
A single-frame unit combining video, copy, and one or more CTAs. Minimal interaction by design: play, mute, rewind, click. Available in 16:9, 1:1, and 9:16.
Better inventory, without the open exchange trade-offs
Most programmatic buys run across inventory you don’t control and can’t fully see. AdChat’s curated supply path, built with Index Exchange, locks in premium domain-level inventory, enforced viewability thresholds, and predictable economics before a single impression is served.
Your campaigns generate insights you’re not seeing
AdChat connects creative interaction behavior with supply and delivery performance. You get a clear picture of what worked, what didn’t, and exactly what to change on the next flight.
The hardest part is booking the demo
We handle the heavy lifting from the start. Format recommendations, creative guidance, activation, and optimization are all part of the engagement. And because AdChat is paid via exchange revenue share, there are no production fees, no invoices, and no vendor onboarding to slow things down.
Step 1 — Ad Format
We recommend the right format for your objective and can help shape the creative – or provide guidelines to your creative team. Once it’s built, we publish directly to your CM360 account, or equivalent ad server, so it fits straight into your existing workflow.
Step 2 — Activation
The campaign activates through a standard PMP Deal ID in your DSP. We’re DSP agnostic, so it works with whatever you’re already running. No new contracts, no new vendors.
Step 3 — Insight + Measurement
As the campaign runs, AdChat tracks interaction behavior inside the ad alongside supply and delivery performance, giving you a live view of what’s working.
Step 4 — Optimization
Post-campaign diagnostics produce specific recommendations for the next flight. Each campaign makes the next one more efficient.
No new vendors. No new workflow. Just better performance
Real campaigns with real results
Brand:
Objective:
Drive engagement and purchase consideration during Ramadan in Morocco, using a conversational ad format to connect shoppers with Oreo dessert recipes.
Results:
Brand:
Leading consumer electronics brand
Objective:
Lower the cost of acquiring new customers for a hardware subscription service, using a conversational ad format to move existing customers toward enrollment.
Results:
Brand:
Objective:
Drive awareness of the new 4-Series and generate qualified test drive appointments across 7 markets in the Middle East, in Arabic and English.
Results:
Let us show you exactly how AdChat works
Hundreds of campaigns in, we know what works.
A 45-minute conversation is all it takes to show you.
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