Rich programmatic creative for deeper audience engagement
AdChat brings rich creative and curated supply together, with campaign insights that help you learn what works so you can improve the next flight.
Creative, supply, and insights in one campaign
We run creative on curated supply, then use engagement and delivery data to inform the next flight.
Creative built for attention
Interactive formats built from the assets you already have. VideoPlus and Conversational Ads give audiences more ways to engage with your campaign’s messages.
Supply built for quality
Campaign-specific PMPs put your spend into curated inventory before it reaches the open exchange. The result is a cleaner supply path and more control over where your ads appear.
Insights built for action
Reporting connects in-ad engagement with supply and delivery, showing which messages audiences explored and where they engaged. Use those insights to inform the next flight.
Agencies that know programmatic best choose AdChat
Trusted on campaigns for leading brands
Two formats for richer programmatic creative
Bring video and interactive experiences into programmatic display, with engagement signals you can use to inform future campaigns.
Conversational Ads
An interactive format with sections built around different product messages. Audiences choose what they want to explore.
VideoPlus Ads
Extend your TV, CTV, or social video assets to programmatic display and get video views at display CPMs. Available in 16:9, 1:1, and 9:16.
Curated supply, before the open auction
AdChat curated PMPs give you first-look access to selected inventory before it reaches the open auction. This creates a cleaner path from publishers to your DSP.
See what your audience explores
See which parts of your creative people explore and how they engage. Use that information to make the next flight better.
How a campaign works
We handle the creative, trafficking, and optimization, while you keep using the tools and platforms you already have.
Step 1: Choose a format
We recommend the format that fits your campaign. We can build the creative for you or work from your existing assets and guidelines. VideoPlus can often use your existing TV, CTV, or social video with no new production.
Step 2: Launch the campaign
The campaign runs through a standard deal in your DSP. We work with the platforms you’re already using, so there’s no new buying workflow to learn.
Step 3: See how people engage
As the campaign runs, we track what people do inside the ad alongside campaign delivery, so you can see what they’re exploring and engaging with.
Step 4: Improve the next flight
We turn what we learn into specific recommendations for the next campaign, from creative changes to where and how you buy.
Campaigns and outcomes
Brand
Objective
Drive engagement and purchase consideration during Ramadan in Morocco, using a conversational ad format to connect shoppers with Oreo dessert recipes.
Results
Brand
Leading consumer electronics brand
Objective
Lower the cost of acquiring new customers for a hardware subscription service, using a conversational ad to move existing customers toward enrollment.
Results
Brand
Objective
Drive awareness of the new 4-Series and generate qualified test drive appointments across 7 markets in the Middle East, in Arabic and English.
Results
See how AdChat works
A 30-minute walkthrough of how AdChat fits into your existing creative and media workflow.