StepThrough Ads

Tell a story that unfolds with every swipe

Use a swipeable sequence of cards to tell a product story, explain an offer, or show how something works.

How it works

A simple, linear path through your message

Keep your message in view
Your logo and headline stay visible as people move through the ad.

Tell your story in sequence
People swipe or click through a series of cards, each with its own image or video, supporting copy, and CTA.

Offer a next step
Each card can include a call to action that takes people to a relevant page on your site.

Getting started

Plan the cards with your team. We’ll build the ad.

We can help your creative team map out the cards or work from a sequence you’ve already planned.

What you provide:

Your logo and headline that stays visible throughout the ad.

Visuals and copy for each card, including eyebrow, headline, and body copy.

Button text and destination URLs for the card buttons

What we build:

A StepThrough ad for your team to review and approve

Once approved, we traffic the ad to your ad server and provide a PMP deal ID for your DSP

Give each card one job

Plan three to five cards. Use each one to make a point, show a feature, or explain a step that builds on the last.

Plan for 300 × 600

StepThrough runs as a 300 × 600 px display placement. Our Quickstart guide covers artwork specs and copy limits for each card.

Getting started

Run StepThrough Ads through your existing DSP

We build the ad using your campaign’s messaging and visual assets, working directly with your creative team or agency when needed. Once the ad is approved, we traffic it to your ad server and provide a PMP deal ID for activation in your DSP.

No production fees, IOs, contracts, or agency-side invoices.

Book a call

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